December 12, 2012

The Hirst reward: 420

The 128 participants who completed the Damien Hirst Spot Challenge earlier this year have finally received their reward. Arrested Motion reports that Hypothalamus Acetone Powder,  a 59 x 53 inch silkscreen print comprising 420 one-inch spots, each in a unique color, has arrived at their office. Hirst cynically titled the print after a discontinued chemical used in the cattle industry (moooo) and references the hypothalamus, a portion of the brain that regulates body temperature, hunger, thirst, fatigue, and circadian cycles. Clearly including 420, a popular euphemism for getting high, wasn't an accident.

Images courtesy Arrested Motion. Story via


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